Article: Brezi Unlocking the Next Frontier in Specialty Cold Brew
Brezi Unlocking the Next Frontier in Specialty Cold Brew
Hong Kong, August 7, 2024 – While cold brew continues to gain popularity for its smooth taste and low acidity profile, traditional steeping cold-brew methods remain static and non-adjustable, leaving little room for specialty coffee enthusiasts to adjust brewing variables and fully explore high-quality coffee bean’s potential.
Redefining Cold Brew with Precision & Control
Brezi’s mission is to redefine what cold brew can be. Inspired by the precision and clarity of Kyoto-style cold-drip brewing, Brezi replaces the imprecise nature of immersion brewing with accurate flow rate and temperature regulation for a new level of extraction precision.
For the first time, baristas and coffee lovers can manipulate water temperature, flow rate, and extraction time in cold brew—parameters that have long been standard in pour-over and espresso, but overlooked in cold brewing. With an adjustable temperature range from 41°F (5°C) to 158°F (70°C) and flow rate control from 0.05 to 0.70 ml/s, Brezi allows for a meticulous approach to cold extraction.
Whether blooming at a higher temperature to enhance solubility or brewing entirely at ice-water temperatures for a crisp, high-clarity extraction, Brezi gives professionals the ability to fine-tune cold brew just like they would do for a pour-over or espresso shot.
Brezi also rethinks time as a variable in cold extraction. Rather than relying on an arbitrary 12–24 hour steeping process, our users can craft a flavor-dense cold brew concentrate within minutes or extend the extraction to hours for a syrupy, full-bodied brew with refined sweetness.
Designed for Specialty Coffee Professionals & Lovers
Brezi is compact, intuitive, and workflow-friendly, making it the perfect companion in any setting—whether in a cupping lab, a coffee bar experimenting with cold extraction, or even a modern home coffee setup. With an ultra-quiet operation and an intuitive electronic display, Brezi transforms cold brewing into a brewing experience that is as meditative as it is innovative. This isn’t just about making coffee—it’s about creating a ritual that brings a sense of inner peace and satisfaction to every cup, making specialty cold brew accessible anytime, anywhere.
"For years, cold brew has been treated as a set-it-and-forget-it process, but great coffee demands precision,," explains Jackson, Founder & CEO of Brezi. " We created Brezi to give coffee lovers a new tool—one that brings the level of control and experimentation they expect from other brew methods to cold extraction. It’s about unlocking a new sensory dimension in cold brew, one that’s been overlooked for too long."
Availability & Expansion Plans
Following a successful Kickstarter campaign, Brezi is set to ship in April 2025, with plans to expand to major online and retail platforms. The overwhelming support from coffee professionals and enthusiasts worldwide underscores the growing demand for a more refined and customizable cold brew experience.
For those ready to rethink cold brew, Brezi is now available for direct purchase.
For more details, please visit www.brezicoffee.com.
About Brezi
Founded in 2022, Brezi is a team of passionate coffee lovers dedicated to refining and redefining cold brew. By merging innovation with deep respect for specialty coffee principles, Brezi aims to set a new benchmark in cold extraction.
Media Contact:
Sancho Cao
sancho.cao@brezicoffee.com
+852 9835 0492
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